EZHEN Brand
History of Our Brand
CN:Hainan EZHEN Crocodile Industry Technology Co., Ltd.
HK:AISHIMEI International E-commerce Trade Limited
We are a new-type industrial enterprise in China that integrates the entire crocodile industry chain, covering crocodile farming, research and development, deep processing, manufacturing, sales, and raw material supply. After over a decade of development, the company has successively obtained numerous honors and qualifications, including: Executive Director Unit of the China Forestry Industry Federation, Council Member of the China Health Care Association, Executive Vice President Unit of the Crocodile Industry Branch of the China Aquatic Products Processing and Marketing Association, Executive Vice President Unit of the Hainan Rural Revitalization Promotion Association, High-tech Enterprise certification, Member Unit of the China Chain Catering Industry Alliance, and Certified Premium Ingredient Supplier.
Our Mission
Let technology empower crocodiles to benefit humanity
Our Vision
To become a global leader in the crocodile industry
Our Core Values
Integrity · Responsibility · Excellence · Value
Our Strategy
To build a complete industrial ecosystem from crocodile farming to consumer products
Our Market Positioning
To offer premium, safe, and healthy crocodile-based products for people pursuing a better life
Our Business Philosophy
High quality · Great value · Superior experience · Excellent service
The company’s EZHEN brand was established in 2011. Using naturally free-range crocodiles from Dongfang, Hainan as raw materials, Eozhen produces and processes a wide range of crocodile-based products, including fresh meat, cooked food, snack foods, health tonics, wellness wines, cosmetics, leather goods, crocodile oil, and crocodile leather materials. To ensure quality from the source, the brand invested 100 million yuan in building a 236-mu ecological sightseeing and crocodile farming base in Dongfang, Hainan. It implements a five-in-one industrial model with unified standards in breed selection, farming management, processing, R&D, and marketing. EZHEN also pioneered the national labeling management system for farmed crocodile products in the industry.
